Crop-out March: Scale-up Your Agribusiness in 2017 and Beyond

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Understanding Crop-out

Crop-out is a purposeful monthly empowerment class geared towards the acquisition of innovative and practical marketing skills for packaged foods and agricultural products.  Its objective is to develop a generation of agribusiness players with the skills needed to package their products attractively, effectively engage and connect with customers, adopt suitable advertising strategies and ultimately boost sales. Our team is made up of innovative professionals with core competence in different angles of marketing and its application to packaged foods and agricultural products. Join us to discover key marketing principles needed to keep you afloat in the agribusiness world.

What’s up this March?

18 hours of impactful classes, 9 marketing courses, 7 facilitators, 3 days and 1 venue. Masterclass starts 29th to 31st March 2017 at 9am to 4pm daily (breakfast will be served from 8am-8:45am)

Subject of Discussion

  1. SALES MANAGEMENT: Understanding the language of sales
  2. BRANDING AND PACKAGING: Building brands that speak
  3. DIGITAL MARKETING: Creating engagement and connecting customers
  4. DISTRIBUTION MANAGEMENT: Effective distribution techniques and shelf space strategy
  5. CONSUMER BEHAVIOR: Behavioral session and observatory discussion
  6. INNOVATIVE MARKETING: Understanding the agricultural markets & innovative marketing approach for Food & Agricultural products
  7. MARKETING COMMUNICATION: Championing workable advertising plan
  8. PRICING METHODS: Setting competitive price for food and agricultural products
  9. MARKETING PLAN: The how to and how not of marketing plan



At the end of Crop-out March, participants will be open to:

  1. Innovative techniques to build out-of- the- world brand.
  2. Marketing insights to scale in the new agribusiness age.
  3. Networking opportunities with professionals in the field of marketing.
  4. Post-crop-out professional advisory on our dedicated (private) whatsapp platform.


 Who should attend

Farm managers, food and agriculture supply-chain players, food processors, brand managers, sales and marketing managers, commodity exporters, input producers/suppliers, agropreneurs, agribusiness new entrants, value chain explorers, people seeking opportunities in agribusiness e.t.c



Individual: N35, 000.00

Group of 5: N140, 000.00


Payment should be made to:

Madework Strategies

Account Numbers: 0036886738

GTBank Plc.


For consideration please contact:

Ife: +2349029308311

Kemi: +2348158887054

Or email us:



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